Developing the content on your website before designing how it looks will streamline the process. Your website will present all the information you need to with a layout customized to your company’s specific content.
When creating your website, you have two options:
- Write the content first, then design around it.
- Design first, then create the content to fit inside of it.
We believe in the creating your website’s content first
Content is your website’s foundation. All of your content should point to the purpose of your website. In the event that your organization is an eatery, for instance, your site will incorporate area and menu data. Your site’s motivation, for this situation, is to bring individuals into your establishment.
Content isn’t simply words. It likewise implies features, customer pictures, recordings, contact structures and connections. So, content is all the media your organization utilizes online to clarify who your organization is and what your products or administrations can offer. The Content First strategy functions admirably on the grounds that it constrains you to delineate what your site’s motivation is and how it will accomplish that purpose.
Content First Leads to Educated Design Decisions
Documenting your ideal client stream, guest ways, and call to activities is something that is normally done after the visual depiction is finished. Tragically that is some unacceptable methodology since it constrains you into coordinating substance to the site topic or plan. It ought to be only the opposite.
Before you end up experiencing passionate feelings for a contender site, desiring a stock WordPress layout, or contacting a visual architect, you need thoroughly consider the objectives and destinations of your site or blog. You have to archive your client personas, their individual difficulties, your solution offering, and the ways you’d like these guests to take inside the website.
While visual communication in significant, it must happen at the correct time inside the task to genuinely permit you to exhibits the site, substance, and offering in the best light possible.
Focus on the Right Content
Here are some common areas that can benefit most from a content first strategy:
- Home
- Main about or company page
- Main services page and individual service pages
- Main storefront and individual product pages
- Resource section, categories, and/or resource items
- Personas
- Landing page templates
- Main blog page and individual blog posts
- Contact page
Finding Balance
Not all circumstances will permit a substance before web architecture approach. You need to discover equilibrium and you need to pick and picked your fights. In the event that this methodology will be troublesome, I recommend beginning with widespread components, for example, route, SEO, and call to activities. At that point start slender down the concentration by investigating client personas and their guests paths.
Focus on known components and mesh these into plan by beginning with the landing page and afterward permit the plan to work from his focal center. While traveling through this cycle, remain zeroed in on the guest, what they need, and what activity you eventually need them to take.
